The Easy Life Journal

Follow along for daily doses of expert advice, career tips, industry news and behind-the-scenes glimpses of Easy Realty.

Discover the New Trend in Real Estate: How Top Agents Are Securing More Listings and What You Can Do to Stay Competitive
Insights

More Listings Now With Fewer Agents

There is a new trend in the real estate industry where more listings are now in the hands of fewer agents. Learn how top agents are securing more listings and what you can do to stay competitive.

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Clear Cooperation Policy (CCP) Plot Twist DOJ Stance
Clear Cooperation Policy (CCP)

Clear Cooperation Policy (CCP) Drama Plot Twist

In a surprising twist in the ongoing commissions lawsuit, the DOJ has called out misleading statements about its stance on the Clear Cooperation Policy (CCP). While the DOJ hasn’t taken a definitive position on whether CCP is anticompetitive, it highlights concerns about practices favoring large brokerages. This development has significant implications for both large and small brokerages, as well as the broader real estate market. Dive into the details and share your thoughts on the potential impact of off-MLS marketing for various property types.

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Realtor.com
NAR

Who Really Owns Realtor.com?

Curious about who really owns Realtor.com? Misconceptions about the ownership of Realtor.com are widespread, with many believing that the National Association of REALTORS® (NAR) owns and operates the site. However, this is not accurate. Let’s establish the facts and clear up the misconceptions 📖✨

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Zillow Advocates for Clear Cooperation Policy CCP
Clear Cooperation Policy (CCP)

Zillow Advocates for NAR Clear Cooperation Policy

Zillow’s Errol Samuelson supports transparency in real estate listings and the Clear Cooperation Policy (CCP). However, some industry professionals argue that the CCP limits creative marketing strategies and can harm clients. They advocate for abolishing the CCP and the NAR membership requirement for MLS access to allow more flexibility and democratized access to listings.

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News

Compass is NOT Buying BHHS (HomeServices of America)

Recently, rumors circulated that Compass was in talks to acquire Berkshire Hathaway HomeServices (BHHS). However, Gino Blefari, CEO of HomeServices of America, has firmly denied these claims, stating that BHHS is not for sale. This article explores the impact of these rumors on the real estate market and provides actionable marketing tips for agents to attract hot leads and grow their business.

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The Housing Market is Improving, but Buyers are Anxious
Market Trends

The Housing Market is Improving, but Buyers are Anxious

The housing market is showing signs of improvement, but potential buyers remain cautious due to economic uncertainties. Real estate agents can capitalize on this market by leveraging hyperlocal marketing, creating effective landing pages, and utilizing social media advertising to attract hot leads. This article provides actionable tips for agents to navigate the current market and grow their business.

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Redfin Real Estate Sign - 100% Commission Real Estate Brokerage Easy Realty
News

Rocket Mortgage Acquires Redfin: A New Chapter in Real Estate

Rocket Mortgage’s $1.75 billion acquisition of Redfin aims to create a seamless home-buying experience by integrating their services. This strategic move enhances the customer journey from home search to financing.

Meanwhile, Easy Realty is revolutionizing the industry with a 100% commission split, in-house mortgage services, and unlimited leads from its marketing agency. This article explores the implications of Rocket’s acquisition and how Easy Realty is setting new industry standards.

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100% Commission Real Estate Broker
100% Commission Broker

Choosing 100% Commission Real Estate for Your Success

Are you considering a shift in your real estate career? A 100% commission brokerage may be the ideal solution. This model offers agents greater financial rewards while unlocking increased autonomy and control over their business. In this article, we’ll explore the financial benefits, the efficient use of technology, and the access to comprehensive support that 100% commission real estate brokerages, like Easy Realty, provide.

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Thompson Broker Florida
Thompson Broker

Closing Black History Month: Recognizing The “Thompson Broker”

“Thompson Broker” refers to Black real estate agents excluded from white-dominated real estate associations (like NAR) due to historical racism. NAR actively supported discriminatory practices like racial covenants and redlining, limiting Black professionals and homebuyers. Despite this, Black agents built their own networks and persevered. While NAR now acknowledges its past, the legacy of these practices demands continued efforts for equity in the real estate industry.

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100 percent Commission Brokerage
100% Commission Broker

Is a 100% Commission Brokerage Right for You?

Is a 100% Commission Brokerage the right choice for your real estate career? Many agents seek opportunities that maximize their earnings, yet they may not understand how this model operates. This article explores the advantages and disadvantages of joining a 100 percent commission brokerage, factors to consider before making a

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This Week's Top 10 FAQs Answered - 100% Commission Real Estate
FAQs

10 Questions Agents Asked Me Last Week (Answered!)

In this episode of Easy Realty’s Q&A series, Stu Hill discusses the concept of 100% commission brokerages, detailing the benefits and typical fees associated with them. He compares the 100% commission model to traditional commission splits, emphasizing the support and resources available to agents at Easy Realty. The conversation also covers training and mentorship programs, technology tools provided to agents, and brokerage culture.

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100 percent commission broker easy realty
100% Commission Broker

Tired of Commission Splits? Keep 100% with Easy Realty!

Real estate agents: Tired of losing a big chunk of your commission? Easy Realty offers a 100% commission model, letting you keep every dollar you earn. This means more financial freedom, flexibility, and control over your career. Plus, Easy Realty provides the tools and support you need to succeed. Whether you’re a top producer or just starting out, join Easy Realty and start keeping 100% of your hard-earned commission!

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