When I launched Easy Realty, I made a bold decision: skip the National Association of Realtors (NAR). Why? Because when I asked, “What does the Realtor Association do for all that money besides the MLS?” the answer was almost always the same: nothing.
What NAR Does NOT Do
- They don’t teach you how to find customers.
- They don’t help you build a personal brand.
- They don’t provide marketing strategies tailored to your business.
- They don’t offer tools for modern lead generation or social media growth.
What NAR Does That Doesn’t Help Your Brand
- They create political lobbying campaigns.
- They enforce outdated rules and ethics codes that stifle creativity.
- They spend on national advertising that promotes “Realtors” as a group—not you as an individual.
- They maintain a bloated bureaucracy that benefits the organization, not your business.
The Cost Factor
Membership fees, local dues, state dues, and MLS access can easily total $1,000–$1,500 per year. That’s money you could invest in:
- Targeted social media ads.
- Professional branding and logo design.
- CRM tools to manage leads.
- Training programs that actually teach you how to grow.
Instead of paying for a title, I invested in tools that mattered. I built a brand that reflects simplicity, trust, and breaking traditional real estate rules. That’s what clients notice—not whether I’m a “Realtor.”
As I often say:
“I have established happiness and joy in life by following some simple rules. One is surround yourself with people who have a positive influence on your life.”
The same principle applies to business associations. If they don’t add value, cut them loose. Stop paying for something that doesn’t help you grow.
So stop paying NAR. It’s Easy (and free).
Ready to keep 100% of your commission and build your brand without paying for outdated systems? Discover Easy Realty’s groundbreaking business model today. Visit https://join.easy.realty/ and take control of your success. Stop paying them. It’s Easy.
